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We’re hiring a Media Coordinator! Here are the details.

We’re hiring a Media Coordinator! Here are the details.

Media Plus, a Seattle based media strategy, planning and buying agency, is looking for a Media Coordinator to join our team!  We are one of the top media agencies in town and believe that media strategy needs to be just as creative as the message we’re promoting. We’re savvy marketers, go-getters, self-starters, shrewd negotiators, fun-loving, … Continued

Seattle is Booming – Are Local Brands Ready?

Seattle is Booming – Are Local Brands Ready?

The Downtown Seattle Association’s mid-year update is out. Obviously, just looking outside or trying to drive anywhere, we know that development is off the charts in Seattle right now. As you’ll see, this report solidifies that. We pulled a few of the very interesting (and possibly frightening) facts for you – There are 65 buildings under … Continued

The Evolution of Video Screens

The Evolution of Video Screens

We were working on a project for an associate the other day, putting together some models to address the question “how much does it take (in terms of rating points/dollars) to do an effective job in television.”  Certainly it can be an open-ended question as needed frequency levels can vary by product or service.  But … Continued

When Do You View Your Favorite TV Show?

When Do You View Your Favorite TV Show?

While viewers ages 34+ watch 47% of their content live, 61% of the content viewers 16-34 watch is time-shifted. For all viewers, top reason to time-shift programming is to be able to watch when convenient (60%), followed by “see missed episodes” and “skip ads” (tied at 37%).  Time-shifted viewing can have a big effect on … Continued